Selena Barlow

Selena Barlow is the owner of Transit Marketing, LLC. She began her transit career as Director of Marketing for SunTran in Tucson, AZ, and later for Metro-Dade Transit in Miami, FL. As a transit-marketing consultant, since 1988, she has worked with more than 100 transit agencies to conduct market research, develop marketing plans and support service development efforts.

Ms. Barlow works with AMMA to provide a customer focus to the planning process. Through a combination of market research, community outreach and decades of experience, Ms. Barlow insures the transit services are developed to effectively meet user and potential user needs, and hence to maximize ridership and productivity. Her expertise in market research and communications, combined with her intimate familiarity with transit planning and operations, allow her to offer creative, yet pragmatic recommendations for service development and enhancement.

Ms. Barlow’s role typically involves the use of data from passenger surveys, segmentation research, focus groups, destination data and customer experience audits to identify the service characteristics which will enhance rider satisfaction and maximize utilization of a new or existing service. She has worked with all types of services local and express bus systems, paratransit services, rail systems and rural transportation programs to help them understand their markets and to expand their customer base.

Ms. Barlow holds a Master of Business Administration in Marketing from the University of Arizona and a Bachelors of Science in Advertising from University of Florida.

More information about Ms. Barlow can be found at Transit Marketing‘s website.

Elizabeth Ellis, AICP

Elizabeth “Buffy” Ellis, a Senior Transportation Planner with the KFH Group, Inc, is a specialist in paratransit and transit planning and policy, needs assessment and system design, and performance evaluation. Beginning her career in 1978, she has managed numerous consulting projects for public, non‐profit, and for‐profit agencies. She brings extensive experience with specialized transportation and ADA paratransit, preparing ADA paratransit plans in the early years after the law was passed and providing consulting assistance on many and varied ADA projects since then. Ms. Ellis also brings a strong research background, serving as Principal Investigator or lead consultant on a number of TCRP and NCHRP studies. Ms. Ellis is currently the Principal Investigator of TCRP B-42 which is developing a resource for communities to improve transportation coordination and mobility options for veterans, military service members and families. AMMA Transit Planning is a subconsultant assisting with this project.

Ms. Ellis earned a Master of Regional Planning from the University of North Carolina at Chapel Hill, and a B.A. from Boston University. She is member of the American Institute of Certified Planners (AICP). Ms. Ellis has just completed two terms as Chair of the Transportation Research Board’s (TRB) Committee on Paratransit, among other professional activities, serving from 2005 to 2011.

More information about Ms. Ellis can be found at KFH Group‘s website.

Dan Boyle

Dan Boyle, President of Dan Boyle & Associates, Inc, works largely in operations planning, including service design, route and network structure, and scheduling.

Mr. Boyle has over 30 years of transit operations planning, consulting, and research experience. Mr. Boyle has worked as project manager on service planning and scheduling, survey analysis, contracting, labor productivity and strategic planning projects throughout the United States. Mr. Boyle also works on a long-term basis with several clients, including Greensboro Transit Authority, Orange County Transportation Authority and Laguna Beach Transit.

Mr. Boyle has analyzed fare structures and developed fare policy recommendations for numerous transit systems.  He has prepared schedules, runcuts and rosters as part of the major service planning studies. Mr. Boyle is the primary author of the new scheduling manual for the transit industry (TCRP Report 135).

Mr. holds a Master Degree in Regional Planning from Cornell University.

Mr. Boyle recently collaborated with AMMA on an Alternatives Analysis for the City of Downey Transit’s DowneyLINK service.

More information about Mr. Boyle can be found at Dan Boyle & Associates, Inc.

Ronny Kraft

Ronny Kraft Consulting is a sole proprietorship specializing in transportation planning, market research, and geographic information systems (GIS). Firm owner and transportation planner, Ronny Kraft, has 15 years of experience working with public sector clients to address the mobility challenges faced by many different communities throughout California. Ms. Kraft’s experience using GIS to support planning efforts is extensive. She has conducted analysis of trip patterns, including origins and destinations, for several wholistic studies that included paratransit, as well as other modes used by older adults and people with disabilties. Ms. Kraft is a skilled cartographer, using the combination of GIS and Adobe Illustrator to create clean and intuitive maps and data visualizations. She has conducted geographic analysis and produced maps for various purposes, including O/D trip analysis existing conditions, system map overhauls, proposed route realignments, commute patterns, grant proposals, and community outreach.

More Information about Ms. Kraft can be found at her website

Roger Teal, Ph.D

Dr. Roger Teal founded DemandTrans Solutions predecessor company, TWJ Consulting, in 1994 and has provided business and intellectual leadership since the company’s inception. A former tenured faculty member in the transportation systems area of Civil Engineering at the University of California, Irvine, Dr. Teal has over 30 years of experience in project management, software design and development, consulting and research. He has initiated and directed to a successful conclusion numerous projects of substantial size and complexity in the information technology and transportation fields. These include both operational systems used by organizations such as Verizon Business and British Telecom as well as web-based applications for multiple organizations or consumers, the most recent of which is a service that predicts weather-related airport delays for travelers several days in advance.

Dr. Teal has substantial experience in systems and application design, including devising optimization models for labor scheduling in the teleconferencing and demand responsive transportation industries. His areas of expertise include scheduling systems, systems analysis, applications design, transportation systems, and data analysis. Dr. Teal is the author of over 30 publications and the recipient of a patent on teleconferencing scheduling.

Dr. Teal holds a B.S. from M.I.T. in Civil Engineering, an M.S. from the University of California, Berkeley in Civil Engineering, and a Ph.D. from Tufts in Political Science.

More information about Dr. Teal can be found at DemandTrans Solutions.

Aaron Antrim

Aaron Antrim, Principal of Trillium Solutions is one of the industry’s leaders in state-of-the art techniques for delivering transit information on the internet.  He specializes in communication technology development and strategy for public transportation. Mr. Antrim has a  background in writing and language, with professional experience in software development and project management.

Trillium Solutions, helps transportation agencies use the internet to inform and market to transportation customers. Trillium builds software tools to publish to GTFS data to Google Maps and manage schedule information. Trillium also creates multi-modal transportation information resources like websites and interactive maps.

Mr. Antrim has worked extensively with small and medium sized systems to offer them the same technical passenger information solutions that only large systems once had access to.  Aaron has worked extensively in California, as well as with systems throughout the nation.

Mr. Antrim received his Bachelor of Arts degree in English Literature from Humboldt State University.

Mr. Antrim recently worked with AMMA on Transit Marketing’s Transit Mobility and Awareness Plan on behalf of Trinity Transit. He was responsible for developing Trinity Transit’s new rider-focused website,

More information about Mr. Antrim can be found at Trillium Solutions.

Bonar Menninger

Bonar Menninger is an author, former reporter and long-time freelance writer with extensive experience in grant-writing, journal-writing and corporate communications. Mr. Menninger has worked on multiple transportation grants, and also has produced lengthy analysis pieces for healthcare foundations in California and in the Midwest. He combines a reporter’s commitment to detail and accuracy with the ability to convey complex information in a readable and compelling fashion.

Recent work with AMMA includes grant writing and grant development assistance for Cycle 2 of the Active Transportation Program. On behalf of LA Metro and two project sponsor entities, Mr. Menninger, developed grant applications over a two-month period for projects that improved pedestrian and bike passage ways for students, older adults, and entire communities.

Mr. Menninger is a 1984 graduate of the William Allen White School of Journalism at the University of Kansas. He has won numerous awards for his writing.

Roy Glauthier

In addition to his Senior Associate position with AMMA Transit Planning, Roy Glauthier is principal of Transportation Planning and Policy. Since October 1996, Transportation Planning and Policy has provided transit and paratransit technical assistance to cities, counties and public agencies nationwide on policy, organization and operating issues, with special emphasis on ADA compliance, performance assessment and contract procurement. Direct operating experience in local fixed-route, paratransit and special services for seniors and individuals with disabilities and broad consulting experience inform his analysis of specific issues and the provision of practical alternatives and recommendations. Long involvement with contracted services and their intended and unintended consequences allows him to assist client agencies to carry out successful procurements while his hands-on knowledge of paratransit operations, including the nuances of computerized systems, results in effective, implementable recommendations.

Prior to August 1996, Mr. Glauthier has a Principal Partner in the national transit management firm, DAVE Transportation Services, Inc. With the DAVE organization, Mr. Glauthier managed and directly participated in well over 350 consulting engagements to agencies as diverse as the Chicago Transit Authority, the Via Metro Transit in San Antonio Texas, the City of Colorado Springs, Colorado, the Honolulu Public Transit Authority and cities throughout the Western U.S. Additionally, he served as Regional Manager with responsibility for all DAVE management contracts in Northern California, Oregon, Washington and Utah, a total of eighteen locations operating 26 public transit and paratransit contracts.

Mr. Glauthier’s recent work with AMMA includes the competitive procurement of transit management and operations services for the City of Blythe/ Palo Verde Valley Transportation Authority [CA], Call Center Planning Assistance for the Western Placer Consolidated Transportation Services Agency [Auburn CA], and Federal Grant assistance planning for the San Bernardino Association of Governments.

Mr. Glauthier has a Master Degree in Business Administration from University of California, Irvine and a Bachelor of Arts in Political Science from Claremont McKenna College, Claremont, CA.

Public Transit Planning

Public Transit Planning

Public transportation contributes to quality of life in rural and urban communities alike by providing economical alternatives for those driving alone or by expanding travel choices of those without access to a car.

AMMA’s transit service plans always seek to balance improved effectiveness and efficiencies with responsiveness to consumers’ travel needs.   With an emphasis on paratransit service planning, policy and procedure, AMMA works towards the effective integration of transportation modes that extend riders’ mobility.


  • Transit Development Plans
  • Comprehensive Operational Analyses
  • Short and Long Range Transit Plans
  • Coordinated Transportation Plans: Public Transit-Human Services
  • Intercity bus
  • Rail

Related Projects

  • California Department of Transportation (Caltrans)California Statewide Section 5311(f) Rural Intercity Bus Study
  • City of Fresno, CA – Fresno County Public Transportation Gap Analysis and Services Coordination Plan
  • City of Greensboro, North Carolina, Greensboro Transit Authority – Comprehensive Operational Analysis of ADA Complementary Paratransit Service
  • City of Visalia, California, Visalia TransitShort Range Transit Plan: Visalia Transit Dial-A-Ride and Green Line Call Center
  • Imperial County Transportation CommissionShort Range Transit Plan: Imperial County’s Seven Paratransit Programs
  • Lake County/City Area Planning Council – Lake Transit Development Plan and Marketing Plan
  • Long Beach Public Transportation Company – Dial-A-Lift Paratransit Service Operational Analysis
  • San Bernardino County Transportation Authority  (previously SANBAG)Five Year Short Range Transit Plan, Tables and Assumptions for San Bernardino County Rural Transit Providers, Morongo Basin Transit Authority and Needles Area Transit Service
  • City of Fresno, CAFresno County Public Transportation Gap Analysis and Services Coordination Plan
  • Transportation Research Board – TCRP A-21 Innovations to Improve the Productivity, Efficiency, and Quality of Public Transportation in Rural and Small Urban Areas. Published as: “TCRP Report 70: Change and Innovation at Rural and Small Urban Transit Systems”
  • Trinity County Transportation Commission – Short Range Transit Plan

AMMA has recently prepared Updates to the Coordinated Public Transit –Human Services Transportation Plans for multiple organizations, including:

  • Ventura County Transportation Commission
  • Los Angeles Metro
  • San Bernardino County Transportation Authority
  • Riverside County Transportation Commission
  • Bay Area Metropolitan Transportation Commission
  • Calaveras Council of Governments
  • City of Fresno, CA
  • Imperial County Transportation Commission
  • Lake County / City Area Planning Council
  • Trinity County Transportation Commission
  • Tuolumne County Transportation Commission

ADA & Demand Response Operations


ADA & Demand Response Operations

Now more twenty years out from the signing of the Americans with Disabilities Act, public transit continues to explore and re-invent strategies for providing compliant ADA service and doing so within ever-constrained resources to an increasing population.

AMMA team members have rich understanding of ADA complementary paratransit regulatory requirements and the decades of court decisions that have interpreted law and regulation. AMMA has designed cost-saving operations strategies and refined user policy and procedure to ensure efficient ADA paratransit programs and demand responsive programs that are compliant with law. ADA policy and procedure are complex and dynamic in an efficient paratransit operations environment. They must co-exist with the civil rights expectations of users.


  • ADA and demand responsive service policies and procedures
  • ADA growth management
  • ADA demand estimation / demand modeling

Related Projects

AMMA’s nuanced appreciation of these sometimes conflicting objectives has brought measurable results to client agencies…

  • City of Claremont / Pomona Valley Transportation Authority – Claremont Transit Service Assessment
  • City of Greensboro, North Carolina, Greensboro Transit Authority – Comprehensive Operational  Analysis of ADA Complementary Paratransit Service
  • City of La Mirada / Norwalk TransitDial-A-Ride Comprehensive Operations Analysis
  • City of Lawrence/University of Kansas – Coordinated Public Transportation Development Plan and ADA Paratransit Plan
  • City of Long Beach / Long Beach TransitDial-A-Lift Comprehensive Operational Analysis
  • Imperial County Transportation Commission Short Range Transit Plan for Imperial County
  • Orange County Transportation AuthorityADA Paratransit Demand Estimation and ADA Demand Management
  • Placer County Transportation Planning AgencyPlacer County Regional Dial-a-Ride Evaluation